Rock the Vote and MoveOn Cut New PSAs, Launch GOTV

Two new ad/PSA campaigns targeting youth launched today.

As part of their transition from Registration to GOTV, Rock the Vote is putting this PSA on the air in local markets in select Battleground states (I'm trying to find out which ones).

Rock the Vote is also announced the launch of two new sites today: an Election Center featuring information about issues, voting rights and voter protection, and a voter pledge to cast a ballot on election day. The Election Center is linked up with numerous partners, including Election Protection, Project Vote Smart, and Bother Voting, the snarky eCard political site. The voter pledge is hooked into Rock the Vote's text messaging and field programs.

MoveOn also launched a media campaign - this one online only- as part of their "Parntership for a McCain-free White House." The video features a number of actors from Gossip Girl, and, as Sam Stein notes at Huffington Post, is one of a series of new projects launched recently - by comedians, activists, and the Obama campaign - to ask that young voters talk to their parents about the Obama/Biden ticket.

Update: Peter Koechley at MoveOn writes in to say that the video will be airing on TV in Nevada and North Carolina:

The ad, released by MoveOn.org Political Action, will air nationally during Gossip Girl as well as on MTV and Comedy Central in university towns in North Carolina and Nevada.